Today marked a full day of travel to our fifth and sixth (out of seven) company site visits; we began our day by meeting at 7:50 AM in the hotel lobby to greet the bus and make the drive out to Magyar Suzuki. There is a lot of history to learn about the establishment of Suzuki in Hungary; with four logistic corridors crossing the country, and a location in the heart of Europe, it allows access to more than 490 million consumers. It was no surprise when Deputy Managing Director Laszlo Urban pronounced today that Suzuki Hungary is #1 in sales of new passenger cars in Hungary for twelve consectuvie years. In addition, one new car is produced on the production line every 57 seconds! Following a quick lunch at Rozsakert Etterem (complete with American music in the background, compliments of the chef!), we were off to Tetra Pak, Danube. Tetra Pak is a Swedish multinational food processing and packing company. Following World War II, they boasted 100% market share, with Germany claiming the largest share. Tetra Pak's innovation is in the area of aseptic processing liquid food packaging which, when combined with Ultra-high temperature processing, allows liquid food to be packaged and stored under room temperature conditions for up to a year. Our host, Dr. Helga Nemeth, completed her MBA with a specialization in Human Resources and joined a tour of the facilities to provide additional answers to all of our questions.
It has been quite a busy schedule the past three days...we are all looking forward to a day of leisure in Vienna, Austria tomorrow.
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